So you’ve got a new sports betting site and you also were hoping to contend with the established sports book sites, how can you go about letting the world know the site exists?
Back many years ago new sports gambling sites would merely start aggressive Pay Per Click campaigns. With today’s Internet the various search engines no more allow gambling sites to market and which includes a ban on internet search engine PPC. Removing this sort of advertising forced the online gambling providers to create different ways of increasing their popularity.
There are a variety of strategies you can try as a way to attract potential members to your sports betting sites.
Optimize your site for higher ranking in the organic searches. It is a tough one seeing as the competition is very steep. Avoid questionable tactics, you need to be honest with your SEO and optimize the pages for the content that is actually on each page.
Generate topical content well before the sporting event that you want to promote. Generally speaking, se’s can take 3 to 12 weeks to find new pages so unless you are really up on the way to get the pages indexed quicker, give new pages the required time to be discovered by the search engines.
Allow other sites to utilize your topical content in exchange for a text link back to your site. Doing this permits you to gain extremely valuable one way text links that will help to increase your link popularity. Just make sure you choose the text for that link carefully and the website posting your article maintains credit for you as the writer.
Post articles from other sites. Be sure that the article you post on your site is filled with keyword rich text and optimize the 토토사이트 page that contains that article for the contents of this article. When done properly this can greatly improve your chances of being found in search engines for that articles topic.
Add a Forum to your website and create categories that promote the events your site specializes in. For instance, if your site is situated out of Europe you may want to make a bunch of categories based on Soccer such as Soccer Injuries, Soccer Trades & Rumors etc. Doing this will create keyword rich, topical pages that eventually will undoubtedly be indexed by the search engines. The more vigorous you’re Forum, the greater the opportunity of fabricating countless pages that the various search engines will love.
Join forums on other sites and actively donate to them. You see when posting to other forums your signature is added to the bottom of your post. In your signature you have a chance to place some text that may be used to promote your site. Also, some forums will allow you to place text links within the signature. Be respectful and don’t stuff the signature with too many text links.
Add your site to as much directories since you can. Some directories can take a long time for inclusion, the DMOZ for instance, so you should connect with them as quickly as it is possible to after launching your new sports betting site.
Reciprocating links are a good idea so long as you carefully search out potential linking partners. Be sure that the sites you’re linking to are quality sites that you yourself would actually spend time on. A good guideline is this – in the event that you would bookmark the website others would probably bookmark it as well and for that reason, the site would be a good site to trade links with.
Offer affiliate programs to other webmasters. If you offer affiliate programs make certain you actually pay your affiliates in a timely manner. You would be surprised at how many sites actually don’t treat their affiliates perfectly. Treat the affiliates just like the limited partners they are and that level of respect will probably result in your banners and text links gaining better placement on the affiliate’s websites.
Purchase banner space on sports related websites. This can be an expensive proposition so you should take care in selecting the websites you need to buy banner space on. Don’t base your choice on Alexa ratings alone as these can simply be skewed. Also be wary of sites stating Hits and Impressions as their verification on traffic. The best stat to base you get on is monthly unique visitors and do not take their word for this, use an independent third party tracker for unbiased results.